As a large business entity like a hotel, it’s not uncommon to find yourself needing a tool to make your work more efficient. In this particular case, we’ll be talking about email marketing software for hotels.
Because as we all know, email marketing is still a solid way of marketing and these email marketing software for hotels will definitely make yours easier.
What is Email Marketing Software?
If you’re in this article, chances are you already know what email marketing software is. But just in case you didn’t, email marketing software are tools specifically created to make your email marketing much easier.
People definitely don’t have the time to manually send thousands and thousands of emails every day to market their business. This is where email marketing software comes in as they can automate this monotonous and boring task for you.
The Benefits of Email Marketing Software for Your Business
The biggest and most apparent benefit of using an email marketing software for hotels is that it saves a lot of time that you could’ve been using for more important things.
In this day and age, doing email marketing the manual way is not only impossible, but also inefficient. Email marketing software is able to help you find potential clients faster and more efficiently.
5 Best Email Marketing Software for Hotels
Mailchimp is among the most popular email marketing tools. It boasts a wide range of features that are easy to use, especially for beginner email marketers.
If you use a WYSIWYG editor to create your email templates, you’ll have no problem with Mailchimp. The editors are very intuitive, so you can spend less time fussing over design and more time thinking about your next marketing campaign.
Mailchimp also offers native integrations with most major e-commerce platforms, including Shopify. So if your hotel happens to have some sort of e-commerce in them, Mailchimp is the ideal email marketing software for hotels for you.
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Moosend is a marketing automation software designed for small and medium-sized businesses. It has a simple and intuitive interface. If your hotel happens to be in a smaller size and you don’t need all the fancy tools that other email marketing software for hotels offer, it’s a good option to try.
With Moosend, you can create and send email marketing campaigns using its drag-and-drop editor. This allows you to create an email marketing campaign to welcome new customers and another one to encourage repeat business from your existing customers.
Moosend offers several email templates you can use in your marketing campaigns. It also allows you to create your own email templates using the drag-and-drop editor.
SendInBlue is a fully integrated marketing automation tool. It allows you to create, send, and track email marketing campaigns. It can also be used to manage your customer relations, create targeted landing pages, and track your social media presence.
Because SendInBlue is integrated into other tools, you can also use it to send SMS and manage your social media pages. SendInBlue supports all major social media platforms, including Facebook, Twitter, Instagram, and YouTube.
SendInBlue offers many useful features and tools, a quality that makes it perfect if your hotel is on the larger side as opposed to Moosend earlier.
4. Hubspot CRM
Hubspot CRM is a collection of tools designed to help you manage your relationship with customers more easily.
Among many of the other tools they offer, HubSpot, as you can already guess, has a marketing tool that you can use. Its feature is as you’d find on any other email marketing tool, but the difference this time is that it’s fully integrated with HubSpot’s other services.
If you’ve already used HubSpot’s service before for CRM purposes, definitely try its email marketing tool too.
And last in this list of the best email marketing software for hotels, we have MailerLite. A simple and straightforward email marketing tool for small to mid-end hotels or any other businesses.
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MailerLite is an easy-to-use email marketing software for entrepreneurs. You can use it to create, send, and track your email marketing campaigns.
MailerLite is a very straightforward and user-friendly email marketing software. You can use it to create, send, and track your email marketing campaigns. It also has some useful pre-designed templates to help you get your first email marketing campaigns off the ground quickly.
ConclusionWith the increasing demand for digital marketing, email marketing is one of the oldest forms of online marketing that’s still very relevant today. With the help of these email marketing software for hotels, you can create and send newsletters, marketing campaigns, and other important updates to your customers.